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A Federal law enforcement agency boosts recruitment with Motivation AI

Context:

A federal law enforcement agency is innovating new approaches to talent recruitment – including leveraging more engaging messages generated by Persado’s Motivation AI platform. 

Strategy:

Changes to today’s work environment are making it harder for a federal law enforcement agency to meet federal staffing requirements. The agency engaged its digital contractor, NCN, and Persado’s Motivation AI platform to create a pilot social campaign to drive talent recruitment on Facebook. By working together, NCN and Persado were able to not only demonstrate, but also quantify, the impact of AI-generated messages for reaching the next generation of public service talent.

Persado and NCN helped the federal law enforcement agency to:

Download the case study to learn more about how NCN and this Federal law enforcement agency used Persado to significantly boost recruitment efforts.