Use mathematical certainty to keep high-value customers engaged with your lifetime of services.
Since the advent of digital banking, response rates are down across the board, and financial service clients are struggling to keep customers loyal. Most marketing fails to prove the lifetime value of your services to potential customers. Persado keeps financial service clients from falling behind the pack by using mathematical certainty to shift digital creative from subjective guesswork to science so that every word counts.
Forward-thinking CMOs and marketing executives rely on Persado to continuously outperform, driving effective and measurable ROI across all of digital marketing and keeping high-value customers engaged.
Say what your customers want to hear.
Machine learning captures customer preferences and dislikes to generate campaigns that say what each customer wants to hear.
Increase spend per customer.
Increase lifetime value from your customer base by communicating your services with the most relevant message on every channel.
Cut through the noise.
Pinpoint the most effective, emotionally engaging language to cut through the noise and make your brand stand out.
Keep strong portfolios around.
Promote loyalty and brand recognition by generating relevant content to keep valued customers in your corner.