In this episode, Rishad Tobaccowala–thought provocateur and strategic advisor to leaders around the world–pushes our thinking on what it means to compete and lead in the 21st century. Drawing from his wealth of experience with agencies and clients, Rishad shares stories from his book Restoring the Soul of Business and offers advice on how to balance spreadsheets and storytelling.
Listen below and subscribe on your favorite podcast platform.
Select highlights from the conversation:
Silicon moves fast, but carbon moves slow. And carbon is people.”
-Rishad Tobaccowala
I truly believe that every company is going to have to be a marketing company and an experience company.”
-Rishad Tobaccowala
One of the reasons that a lot of clients are taking stuff in-house is because they want to make sure they know what they’re doing when the entire landscape of how to reach people has changed.”
-Rishad Tobaccowala
Previous guests:
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Ep. 14 Raja Rajamannar, CMO, Mastercard
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Ep. 13: Jeff Maggioncalda, CEO, Coursera
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Ep. 12: Noam Paransky, Chief Digital Officer, Tapestry
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Ep. 11: Jim McCann, Founder and Chairman, 1-800-Flowers.com
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Ep. 10: Darren Herman, Operating Partner, Bain Capital
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Ep. 9: Bob Liodice, CEO, Association of National Advertisers
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Ep. 8: Paul Chibe, President and CEO, Ferrero North America
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Ep. 7: Monica McGurk, Chief Growth Officer, Kellogg Company
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Ep. 6: Michael Kassan, Chairman and CEO, MediaLink
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Ep. 5: Philip Thomas, Chairman of Cannes Lions
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Ep. 4: Sir Martin Sorrell, Founder and Executive Chairman, S4 Capital
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Ep. 3: Veronika Sonsev, Co-founder of CommerceNext
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Ep. 2: Alyson Clarke, Principal Analyst, Forrester
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Ep. 1: Jim Stengel, Former CMO, Procter & Gamble
Rishad Tobaccowala spent over 35 years at Publicis Groupe in various leadership positions, including Chief Strategy Officer and Chief Growth Officer. Rishad has deep experience across digital transformation, advertising, marketing, and business strategy. Rishad’s key skill is getting people to see, think, and feel differently about how to grow themselves, their teams, and their company.