Liveclicker is a global provider of real-time email personalisation solutions for B2C marketers. Marketers rely on Liveclicker’s RealTime Email solution to deliver engaging, personalised messages, simply and at scale.
For marketers endeavouring to test and optimise more email campaigns faster, Liveclicker and Persado have joined forces to alleviate their challenges. The partnership, enables brands to use Persado’s AI-powered language generation and customisation along with Liveclicker’s real-time email personalisation platform to test campaigns and deploy messages that will best drive customer interaction and response. Now, by using Liveclicker and Persado together, marketers can easily insert multiple personalised creative elements into one message and use live targeting technology to test and understand precisely which calls-to-action (CTAs) and language induce the most opens and clicks. As a result, brand-side marketers benefit from higher performing subject lines, increased conversions, deeper audience insights, and actionable customer data.