The US travel industry is the sixth biggest spender in US digital ad spend, making up just over 8% total.
With competition for mindshare at its highest and consumers becoming blind to digital ads, travel companies can rise above the noise with relevant, potent content at all touchpoints of the customer lifecycle, at scale.
Meaningful connections at every touchpoint of the customer lifecycle lead to higher rates of engagement, greater “share of wallet,” and greater “size of wallet” overall.
By leveraging Persado’s marketing language cloud, marketers can confidently create the most engaging content for any digital channel.
On average, Persado’s travel clients, among the top in the world, see consistent and sustainable lifts across their digital marketing campaigns at every customer touchpoint regardless of the channel.
SOLUTIONS FOR TRAVEL MARKETING
Persado Enterprise, now featuring Persado One, is our flagship marketing language cloud solution for companies wanting the highest-performing machine-generated marketing language and emotional response insight across multiple marketing channels and brands.