Jack joined Persado as the interim Head of Marketing. Jack has been working with Persado (along with Sharmila Mulligan) in a limited capacity these past several months on category definition and development, to differentiate strategic messaging and positioning, as well as to identify strategic alliances that will endorse and validate the category. Jack expanded his scope by assuming the responsibility of leading the entire marketing organization for the next 6 months. Jack joins ELT, monthly Management Meetings, and serves as the main point of contact for all things Marketing at Persado.
Jack is an enterprise software veteran of both private and public companies with deep experience as a CMO. He brings to Persado background in driving category leadership, growth marketing, strategic alliances and thought leadership for analytic, data and software platforms. He has held senior executive roles with Alteryx, MapR, EMC, Brio Technology and is a former Bain and Company consultant.
He lives in the Bay Area with his wife and has 3 daughters. In his free time, he enjoys playing and spectating tennis – and in general, supporting girls sports.