Episode 3 · June 22, 2023

Generative AI over the Years: Security, Job Creation, and Fighting Writer’s Block

with Sarah Luger, Senior Director of AI, NLP, & ML at Orange Silicon Valley

Generative AI over the Years: Security, Job Creation, and Fighting Writer’s Block
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[ About this episode ]

Sarah Luger, PhD sat down with host Alex Olesen, VP Vertical Strategy & Product Marketing at Persado to share some key ways humans and AI work together and could collaborate in the future. This partnership between humans and AI offers an uplifting perspective. AI automates mundane tasks at scale, leaving humans with more time to complete more complex tasks. But, what does this mean in the short term and in the long term? According to Sarah, right now, ChatGPT and GPT-based technologies are being used a lot in marketing, writing, and creativity-based tasks. Generative AI is great for writer’s block and people can easily figure out how to engineer prompts thanks to decades of using Google. On the enterprise level, the relationship between AI and humans is based on trust. Not just humans trusting AI to complete tasks quickly at scale, but also using AI to add value to the customer experience. Forward-thinking companies use AI to learn customers’ preferences and to provide more personalized experiences and recommendations.

“At Orange, we take our customer engagement extremely seriously. We are customer-centric. Our concern is a great customer experience and we know that we’re sitting on a gold mine of data. Now we have a tool that allows us to personalize and create even better experiences,” said Sarah.

Sarah hopes to see in the future how large language models will transform economic and global engagement, especially when it comes to underserved languages and communities.

[ Voices ]
Host
Alex Olesen
Alex Olesen
VP Vertical Strategy & Product Marketing
LinkedIn →
Guest
Sarah Luger
Sarah Luger
Senior Director of AI, NLP, & ML at Orange Silicon Valley
LinkedIn →
[ Full Transcript ]

Episode 3 Transcript

0:38sarah: Thank you so much, Alex. It’s a real pleasure, as you know. I’ve been working in the space for some time, but also excited about Prisado’s role in this space. So thank you again for having me. My name is Sarah Luger.
0:53I got my Phd. At University of Edinburgh many years ago in artificial intelligence, and I would be.
1:00sarah: I’m being quite honest to say that I’m surprised and excited about the developments in this space. In the past I’ve worked at startups. I’ve worked at Ibm building a precursor to the Ibm. Watson jeopardy challenge robot.
1:18sarah: I’ve also been at Orange Silicon Valley for 5 years. We’ve worked on numerous topics, including voice by metrics. Chat bots call center technology.
1:28and of course.
3:04sarah: okay?
3:06sarah: So I think
3:09sarah: for the the average person out there. General, today I
3:15sarah: is AI, where the output resembles human content. It resembles a language that is either
3:25that seems like it’s constructed by a human
3:29sarah: or technically generative AI systems are based on algorithms that learn from the a vast amount of input data. And the most recent cases that we’ll dig into. That would be all of the digital data that’s on the web as well as some knowledge bases knowledge bases being things like Wikipedia that give structure and associate terms. And
3:54sarah: some apparent meaning to this, this vast sea of of language data. And so
4:02sarah: what’s going on under the hood is that there is
4:05sarah: this vast amount of data is being used to learn the patterns of how we as humans speak
4:14sarah: and how we write, and with innovations, both from Google’s 217 transformer paper incredible compute innovations
4:26as well as just ongoing neural networks developments.
4:33sarah: There’s the possibility, as many of us have have now tried since November thirtieth, 2,022, when Chat Gpt was launched
4:41sarah: to engage with an generative AI system in a way that most people had not engaged with an AI system, you know. Perhaps in the past you had AI, a secondary characters in a video game, you know, or there’d maybe been some predictive analytics in an enterprise app
5:02sarah: application you were using. But the core of generative AI is using these patterns of words at at a vast scale. That then for us makes it seem like
5:15sarah: this computer, is