Corporate Responsibility

Persado is focused on mitigating our environmental footprint through continued sustainability efforts and meaningful resource usage. Our hybrid-plus-remote working model supports Persadoans in working wherever they choose while also contributing to reducing our carbon usage and emissions. At our New York and Athens offices, we take energy and resource-efficient actions, such as:

• Using energy-saving, motion-sensored lights
• Equipping kitchens with compostable or reusable items
• Reducing catering food waste with post-event food donations

We are mindful that these practices are beneficial to protecting our planet, but there is more we can do outside of the office, as well. Persado puts a strong emphasis on offsetting carbon use and helping to preserve a clean planet. For example:

• Volunteer park cleanups – Employees local to our New York City or Athens offices come together to help clean up area parks and green spaces.
• Persado Forest program – As of October 2023, Persado is sponsoring the planting of 300 trees to fight climate change; one for every employee. The estimated CO₂ offsetting power is conservatively around 150 to 380 KGs per tree.

Diversity, Equity, and Inclusion

Diversity, Equity, Inclusion (DEI) is core to work life at Persado. We celebrate employees of all backgrounds and encourage a company culture of inclusion and belonging. Our employees are our most valuable asset and we recognize that Persado is stronger because of the people who support, trust, and engage with our DEI efforts. Sample programs include:

• Employee Resource Groups (ERGs) – Persadoans are encouraged to join employee-led resource groups of interest to cultivate community, storytelling, and collaboration across divisions. More than 45% of our global team are women — a high ratio for the software industry — making the Persado Women ERG among the most active.
• Diverse Voices – A monthly speaker series in which expert professionals or panelists speak to, and with, Persadoans about critical Diversity, Equity, and Inclusion-related topics.

Employee Benefits & Perks

Working at Persado involves creating an exceptional employee experience for all. It is our passion to continue developing new ways that will help employees to feel and work their best. We support employees through numerous employee benefits and perks, such as:

• Employee Enrichment Fund – Persado encourages personal and professional growth outside of the workplace with a yearly fund intended to explore interests, develop skills, and further passions.
• Summer Fridays – Every employee is able to take four full Fridays off in the summer to enjoy however they choose.
• Mindfulness Resources – Our People team has created interactive pages with information about wellness tools and resources for all employees to access.