People Spotlight: Yvonne Fung, Senior Manager, Customer Success
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People Spotlight: Yvonne Fung, Senior Manager, Customer Success

We all know at least one individual whom we might describe as a “people person” — someone who is a great communicator, gets along with nearly everyone, always seems to know what to say (and says the right things at the right time), has a simple passion and love for working with and developing relationships…

People Spotlight: Bob Szantyr, Senior Director, Campaign Management
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People Spotlight: Bob Szantyr, Senior Director, Campaign Management

A Persado senior director of campaign management must solve complex problems to create solutions internally and for clients, sometimes on the fly. The role demands a unique perspective, adaptability, superior observational skills and the utmost attention to detail. Poly-disciplinary artist Bob Szantyr has brought that skill set to Persado twice, “boomeranging” back in 2019. “I…

People Spotlight: Riccardo Di Virgilio, Senior Director, Customer Success
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People Spotlight: Riccardo Di Virgilio, Senior Director, Customer Success

Statisticians spend their days collecting, analyzing, and interpreting numbers and data. Formulas are the tools of the trade, necessary complexities to make the consistent and precise calculations expected from mathematical scientists. However, one would be forgiven for not expecting an expert in this scientific field to be the natural choice for a sales and client…