Companies that delay the adoption of AI in digital marketing hinder long term growth due to competition, personalized experiences, and more.
What’s the hot new thing in back-to-school marketing? Digital marketing language centered around new beginnings. Find out more.
Alex Olesen, VP of Vertical Strategy & Product Marketing at Persado, recently discussed the latest on Generative AI and AI technology in marketing in a webinar hosted by PR agency InkHouse. Fluctuations in the broader martech sector continue as more AI marketing technology and software hits the market, new vendors arrive, and others fade away….
The utilization of Generative AI for marketing is helping teams write more emails, ads, blog posts optimized for SEO, website copy, social media posts … the list goes on. In fact, 14% of the respondents to a recent survey about marketing technology adoption were already using Generative AI for marketing use cases. In these early…
The definition of marketing personalization varies at the corporate level. But, what personalized experiences do consumers actually want?
You’ve heard of Christmas and Halloween. But, what about social media holidays? Learn how brands can celebrate these holidays too.
CMOs are uniquely positioned to lead the charge and usher in an exciting new era of AI in digital marketing. That is, if they are open to adapting not only alongside, but also ahead of new martech capabilities. In this webinar, AI for CMOs: The Real World Playbook for Digital Transformation, author and Marketing AI…