AI for content marketing
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CMOs are being sidelined. AI can get them back on the field.

ByLiza Colburn

CMOs are being sidelined. That’s according to a new report by the Marketing AI Institute and Persado. Instead of leading digital transformation, CMOs are watching their budgets and influence shrink. According to the 2021 Gartner CMO Spend Survey, marketing budgets (as a slice of company revenue) have gone from 11% in 2020 to just over…

Transforming Federal Customer Experience With Public Sector AI
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Transforming Federal Customer Experience With Public Sector AI

ByLiza Colburn

The current White House has prioritized improvements to the experience constituents have with government agencies. A recent executive order, Transforming Federal Customer Experience and Service Delivery to Rebuild Trust in Government, has made that goal more concrete by citing a number of life moments that affect the majority of government stakeholders. Examples include turning 65,…

Woman of color listening during a business meeting
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3 Areas Where Language AI is Producing Business Returns

ByEvan Blair

Language AI adoption continues to rise as organizations across sectors pursue digital transformation in a context of pandemic disruption. Budgets reflect the growing interest. A global survey conducted by John Snow Labs shows NLP budgets increased: 60% of respondents say their budget for natural language processing — the official term for language AI — increased…