Events & Webinars

As we step into the new year, marketers face unprecedented challenges in how to stay ahead in a rapidly evolving landscape, and the pressure to adopt an effective Generative AI strategy is stronger than ever. Watch this webinar where Todd Coffey, Regional Director of Solutions Consulting at Persado, and Lisa Spira, Persado VP of Content Intelligence, delve into the rising significance of Generative AI and its potential to elevate your marketing strategies.

As consumers navigate through the digital aisles of e-commerce websites, every word, phrase, and message they encounter can either entice them to complete a purchase or drive them to abandon their cart. This webinar hosted by Persado VP of Go-To-Market Strategy Sarah Coles and Richard Lim, CEO of Retail Economics, is designed to empower retail marketers and e-commerce professionals with actionable insights and strategies to tackle cart abandonment more effectively and prepare them for the future of online shopping.

Watch this on-demand webinar featuring Persado Senior VP of Marketing Michele Nemschoff and Lisa Spira, Persado VP of Content Intelligence, as they delve into the economic and social changes that have reshaped consumer behavior during the holiday shopping season, why these changes matter, and how you can stay ahead.

Hear from featured speaker Sucharita Kodali, VP and Principal Analyst at Forrester, and Assaf Baciu, Co-founder and COO of Persado, as they share exclusive insights into today's dynamic retail landscape and the trends that are shaping the industry.

As technology continues to shape the way consumers discover, plan, and book their travel experiences, understanding consumer behavior related to travel becomes more important. The Persado 2023 Consumer Travel Survey sheds light on what motivates consumers to book travel. Join Persado VP of Vertical Strategy, Alex Olesen, and Manager of Content Intelligence, Sheena Vira, to gain insights into the future of travel marketing.

Tuesday, March 21

12 PM ET | 9 AM PT

Hear from guest speaker Brendan Witcher, Forrester VP & Principal Analyst and an expert on digital strategy, as well as Sarah Coles, Persado VP of Strategy, as they explore how retailers can deliver a personalized experience to their customers with new tools and technologies—without the need for a heavy investment in time or resources.