See what’s new and what’s next.
Our latest releases, what we’re building now, and what’s planned for next quarter. Updated every quarter.
[Released]
Oct 2026
MCP
Persado MCP in Gemini Enterprise
Score and optimize your marketing through the Persado MCP inside Gemini Enterprise, alongside the rest of your team’s work.
Studio
Send approved content to your marketing platform
Approve your variants in Studio and they go straight to your marketing platform, with an email to everyone who needs to know.
Automate
See what stayed the same across variants
For financial services teams: a new label marks copy that is identical in every variant, so reviewers only check what changed.
[Released]
Sep 2026
Market Scan
Market Scan
Point Market Scan at a live web page or upload your emails, SMS, push and ads. Each asset gets a performance score today and the score it’s predicted to reach with Persado language.
Market Scan
Industry comparison in Market Scan
See how each scanned asset is predicted to convert and earn clicks against typical creative in your industry, and the lift Persado language is predicted to add.
Market Scan
Optimize straight from a scan
Pick any text asset in your scan results and start optimizing it, with its copy and channel already loaded.
MCP
Persado scorecard inside Claude and Copilot
Score and optimize copy through the Persado MCP and see the full scorecard in the chat, with ranked alternatives and a top pick.
MCP
Persado inside Microsoft Word
Score the copy in an open Word document through Claude or Copilot. With Claude, the improved version goes straight back into the document.
Studio
Single creative analysis in Studio
Bring one creative into Studio and get its score and analysis on its own, before you build any alternatives.
Studio
Stronger, on-brand copy in Studio
Studio now checks every draft against your brand rules, character limits and required phrases, rewrites it until it meets them, then picks the strongest variants. Nothing to set up.
Studio
Chat-style variant editor
Edit any variant in Studio through a chat-style editor that sits right next to the copy.
Studio
Compliance risk checks on variants
For financial services teams: see which variants carry compliance risk and resolve them in Studio before they go to review.
Roadmap items are subject to change.