[ Analytics ]Automate: Live
GA
Persado + Google Analytics (UA)
Legacy Universal Analytics support for historic Persado reporting flows.
DIPCreateOptimizeAutomate
1
way to connect
Live
Automation
SMS
Channels
[ What you get ]
Persado on Google Analytics (UA) — by product
Create
- Generate on-brand copy for Google Analytics (UA) surfaces from any brief
- Brand voice, tone, and compliance guardrails enforced at generation time
Optimize
- Pre-score variants before they ever ship through Google Analytics (UA)
- Rationale, predicted performance, and audience fit available per variant
Automate
- Persado decides what to send and to whom inside Google Analytics (UA)
- Full audit trail and reversible decisions — your team stays in control
Channels supportedSMSIn-AppPushWeb PushWebFull Email
[ Reference ]
All four ways to connect Persado
A reference for IT, procurement, and your CRM team. Each integration model has a different deployment profile.
NativeNot for this platform
Native Integration
Purpose-built connector with deep, two-way sync. Lowest lift to deploy, richest data exchange.
DIPAvailable
Data Integration Pipeline
Server-to-server API + file-based delivery. Works with any platform that supports webhooks, SFTP, or REST.
ServiceNot for this platform
Service-Delivered
Persado's solutions team manages the connection. No engineering work on your side.
ChromeNot for this platform
Chrome Extension
Optimize copy in-browser inside any web UI. Zero IT involvement, perfect for trials.
[ FAQ ]
Frequently asked
How long does it take to go live with Google Analytics (UA)?
It depends on the path: native and Chrome are the fastest (days to a couple of weeks), DIP runs 4–6 weeks with your IT, and service-delivered is live on the first campaign cycle.
Does Persado touch our customer data?
Only the fields you explicitly map. PII can stay in Google Analytics (UA) — Persado works against tokenized audience attributes and returns optimized content.
Which Persado products work with Google Analytics (UA)?
See the "What you get" section above — it lists exactly which of Create, Optimize, and Automate are available, with what each one does on this platform.
[ Related ]
Other analytics Persado connects to
Same category, same playbook.
[ Get Connected ]
See Persado live on Google Analytics (UA).
Walk through your Google Analytics (UA) environment with our solutions team — and we'll map the fastest path to value.
