[ Push Notification Services ]
WB
Persado + WhatsApp Business
Meta-owned conversational messaging — Persado AI copy for WhatsApp Business campaigns.
DIPChromeOptimize
2
ways to connect
Available
Automation
Multi-channel
Channels
[ What you get ]
Persado on WhatsApp Business — by product
Optimize
- Pre-score variants before they ever ship through WhatsApp Business
- Rationale, predicted performance, and audience fit available per variant
[ Reference ]
All four ways to connect Persado
A reference for IT, procurement, and your CRM team. Each integration model has a different deployment profile.
NativeNot for this platform
Native Integration
Purpose-built connector with deep, two-way sync. Lowest lift to deploy, richest data exchange.
DIPAvailable
Data Integration Pipeline
Server-to-server API + file-based delivery. Works with any platform that supports webhooks, SFTP, or REST.
ServiceNot for this platform
Service-Delivered
Persado's solutions team manages the connection. No engineering work on your side.
ChromeAvailable
Chrome Extension
Optimize copy in-browser inside any web UI. Zero IT involvement, perfect for trials.
[ FAQ ]
Frequently asked
How long does it take to go live with WhatsApp Business?
It depends on the path: native and Chrome are the fastest (days to a couple of weeks), DIP runs 4–6 weeks with your IT, and service-delivered is live on the first campaign cycle.
Does Persado touch our customer data?
Only the fields you explicitly map. PII can stay in WhatsApp Business — Persado works against tokenized audience attributes and returns optimized content.
Which Persado products work with WhatsApp Business?
See the "What you get" section above — it lists exactly which of Create, Optimize, and Automate are available, with what each one does on this platform.
[ Get Connected ]
See Persado live on WhatsApp Business.
Walk through your WhatsApp Business environment with our solutions team — and we'll map the fastest path to value.